The challenge
Regulars expect to be known — their stylist, their formula, their last visit. Lose that history and you quietly lose their loyalty.
Tazeen's answer
Rich client profiles with visit history, preferences and notes, so every guest is recognised and looked after from the moment they walk in.
How it works
- 1
Profiles build themselves from every booking
- 2
Staff see preferences and past services at a glance
- 3
Notes and colour formulas stay with the client
- 4
Birthdays and lapsed guests trigger gentle nudges
Why it matters
Guests feel known — and guests who feel known come back.
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